Think about it... how many times has someone called you as a result of receiving your business card? It's pretty rare. People will call for a service or product when the need arises and by the time the need arises, they've usually lost your card. So... the big trick is to say, "No, I am all out. Let me get your information and I'll reach out to you from time to time." Collecting cards is a lot savvier than giving them out. You can then build a database and go from there. On occasion shoot...

America's Business Launch Expert

I ran across this statement/quote earlier today and it got me to thinking about vision as it relates to business strategy, strategic planning...

"Vision without action is a dream. Action without Vision is simply passing the time. Action with Vision is making a positive difference."

-Joel Barker

If a dream is something we generally accept as a picture or idea associated with many pictures in our head and a vision is different, then wouldn't it make...

America's Business Launch Expert

As you may have guessed from my blog posts and the people I've interviewed on the Recognized Expert Marketing Show, I have three business passions. They include marketing, likeability and Internet Marketing.

Today, Josh and I created another website that I know you're going to enjoy. It's the Maui Website Traffic site and it teaches local island business people...

Bob Sommers

Also called a unique selling proposition it really is what tells the world what makes you unique or lets face it - better. It also crystallizes your offering to the world for you. The cool thing here is you give the public a better idea of what you are up to and at the same time you give your often anxious, mis-guided, entrepreneurial mind a notion of what the heck you're up to. I know this because it happened to me. Though I am not completely satisfied with my UVP yet, I am closer. I have been...

America's Business Launch Expert

As one of many aspiring authors, speakers and entrepreneurs I am often amazed at how hard everyone is fighting for their little place in the world - their little piece of the pie. I am not alone as i have done this from time to time myself. In fact i spent the first 18 years of entrepreneurship thinking like most everyone else. Thinking like the lone ranger. Well, the truth is especially in the web world, the ones that band together a re the ones that we all hear about. So, here is my call to all...

America's Business Launch Expert