So I was reading an interview with Muhammad Saleem, one of the most famous users on DIGG.

He had an excellent point when it comes to online marketing vs. offline marketing that I wanted to share with everyone here.

My Point: It can be as powerful to be a recognized expert online as it can be offline.
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Josh Sommers

For the blogging community, a comment is a badge of sorts. Every comment you receive represents one person that, regardless of whether they agree with your ideas or not, read your post and felt strongly enough to respond to them. Comments can make even the most jaded of bloggers feel fuzzy inside. So, how does a new blogger start turning those dozens of posts into a field of comments and discussion? It can seem hard at first, but there are a few steps you can take right away that will increase your...

Josh Sommers

When you start writing your first blog on a site like Blogger or any of the dozen other free blogging platforms available, your first thought will likely be, "How do I get people to notice my blog?" It is a perfectly good question and one that millions of bloggers ask themselves every day. After all, with more than 85 million active blogs online at any given time and more than 100,000 new blogs created every day, how do you stand out as worthy of attention.

There are a...

Josh Sommers

When you first start writing you blog, it will be a work in progress. You may feel that you know your topic right away and that your content will follow a certain theme for months to come, but most people start to change their topics and adjust their perspectives as they receive reader feedback and see what is most effective in drawing in new readers.

After all, your primary goal, no matter what you decide to write about, is to draw in new readers. That is why it is important that...

Josh Sommers

One thing I love about SEO is that there are so many opportunities to "set it and forget it." Sure marketing is an active process, but sometimes you need only to make one change for long term benefits.

Here are 3 things you can "set and forget" to help improve your search rankings, findability, and indexability.

1) Make sure you have an XML Sitemap!

Google/XML Sitemap: An XML sitemap is nothing more than a structured document that...

Josh Sommers