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Familiarity Breeds Liking - Using Free Trials Successfully

Posted 05-18-2008 at 02:04 AM by Bob Sommers
Updated 05-18-2008 at 04:13 AM by Bob Sommers
When I first moved to Hawaii, I was in the post office a couple times a week. Over the course of that time, I developed a friendly relationship with the clerks behind the counter. They would greet me by name and cut-up with me when I approached counter.

Our relationship grew to the point that I would not use a competitive service...
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World's Oldest Mouse

Posted 05-01-2008 at 06:39 AM by Bob Sommers
Updated 07-20-2008 at 12:30 AM by Bob Sommers

Funny photos really get me going, especially when they're accompanied by witty comments from the presenter.

When I first started speaking for a living almost 30 years ago, I took a public speaking class from Kirk Kilpatrick in Atlanta. I asked him if being funny was important, and he responded by saying, "Only if you want to get paid."

After giving...
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The Recognized Expert Marketing Show Reviewed

Posted 05-01-2008 at 03:52 AM by Bob Sommers
Updated 05-01-2008 at 03:56 AM by Bob Sommers
I just read the nicest review of the Recognized Expert Marketing show by Steve Rucinski of Small Business Trends Radio. He did a wonderful job of digging deep and taking a good hard look at the show. His suggestions were spot on, and I'm going to make the changes he suggested.

You can read the review on Small Business Trends Radio.

...
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Bob Sommers - Guest on Small Business Trends Radio

Posted 04-30-2008 at 01:43 AM by Bob Sommers
Updated 04-30-2008 at 09:53 PM by Bob Sommers
I was a guest on the Small Business Trends Radio show with Anita Campbell today. The theme of the show was how to position yourself as the recognized expert in your field.

You can listen to the show on the Small Business Trends website.

If you have valuable business or marketing advice, I would encourage you to contact Staci Wood...
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Selling Art with a Blog

Posted 04-16-2008 at 12:55 PM by Bob Sommers
Updated 04-16-2008 at 12:58 PM by Bob Sommers
My father-in-law is one tenacious character. He is not only a fantastic artist, but he is a great salesman who understands the value of using a blog to sell is paintings. If you want to see his Smokey Mountain Art, you can find it at DonClarkArt.Blogspot.com

Here are the top five reasons why my father-in-law is using a blog to sell his artwork. After reading this blog post, you...
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